Lobschat

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August undefined, 2024

WitrynaLobschat L, Mueller B, Eggers F, Brandimarte L, Diefenbach S, Kroschke M et al. Corporate digital responsibility. Journal of Business Research. 2024 Jan;122:875 … WitrynaLara LOBSCHAT, Assistant Professor of Marketing Cited by 1,705 of Maastricht University, Maastricht (UM) Read 14 publications Contact Lara LOBSCHAT

Corporate digital responsibility - ScienceDirect

Witryna12 lip 2024 · Particularly, Lobschat et al. point out a potential tension between CDR approaches that are focused on the avoidance of negative consequences (loss of reputation, fines and liabilities, etc.) and those that employ CDR in efforts to establish and pursue a competitively relevant positioning in the market (e.g., toward investors, … Witryna1 sty 2024 · Lobschat et al. (2024) have developed the concept of Corporate Digital Responsibility (CDR), described as a group of accepted principles and values that … crt widescreen television

‪Lara Lobschat‬ - ‪Google Scholar‬

Witryna17 lut 2024 · The concept is new, only having begun to circulate in academic discourse from around 2024 (Herden et al . 2024; Lobschat et al. 2024). CDR as … Witryna1 sty 2024 · 1. Introduction. For the last couple of decades, digital advances have enabled a wide variety of systems with vast capabilities. Specifically, the benefits of … Witryna1 gru 2024 · Lara Lobschat. Assistant Professor of Marketing, University of Groningen [email protected] View all articles by this author. Ernst C. Osinga. Assistant Professor … crt wilshire and co

Corporate Digital Responsibility — Maastricht University

Witryna7. Lara Lobschat. Assistant Professor of Marketing, Maastricht University. E-mailová adresa ověřena na: maastrichtuniversity.nl. Corporate Digital Responsibility … Witryna19 gru 2024 · Abstract. The emergence of multiple channels is reshaping consumers’ purchase behavior and retailers’ marketing styles. We synthesize existing research on multichannel retailing based on more than 150 articles published in peer-reviewed marketing journals, most after 2006. From this synthesis, we reveal conditions under … crt widescreen monitorWitryna20 lut 2024 · Lobschat, Lara and Holtrop, Niels and Bruce, Norris and Rao, Ram C., All Ads Are Not Created Equal: Display Advertisement’s Copy and Placement Effects on Clicks and Conversions (February 4, 2024). Wharton Customer Analytics Research Paper, Available at SSRN: https ... crt wholesale

"WitrynaLara Lobschat, Benjamin Mueller, Felix Eggers, Laura Brandimarte, Sarah Diefenbach, Mirja Kroschke, Jochen Wirtz Management Information Systems Research output : … " - Lobschat

Lobschat

[PDF] What Happens Online Stays Online? Segment-Specific …

WitrynaAU - Lobschat, Lara. AU - Verhoef, Peter C. N1 - data source: We have access to data from a large German insurance firm. The insurance firm is a well-known company that … WitrynaLara Lobschat received the MOAward 2024 for her PhD thesis and the related publication “What Happens Online Stays Online? Segment-Specific Online and Offline Effects of Banner Advertisements” in the Journal of Marketing Research. Show less Förderpreis für die Dissertation „Essays on Online Marketing Communications“ …

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Witryna22 cze 2024 · A recent study (Lobschat et al., 2024) conceptualized a Corporate Digital Responsibility framework, highlighting all the stakeholders and interfaces between … WitrynaAnaliza postaw internautów wobec marki w mediach społecznościowych 71 Analiza postaw wobec wybranej marki artykułów spożywczych w mediach społecznościowych

Witryna1 lis 2013 · Hennig-Thurau Thorsten, Malthouse Edward C., Friege Christian, Gensler Sonja, Lobschat Lara, Rangaswamy Arvind, Skiera Bernd The Impact of New Media on Customer Relationships Journal of Service Research 13 3 2010 311–330. Crossref. Google Scholar.

WitrynaLARA LOBSCHAT, ERNST C. OSINGA, and WERNER J. REINARTZ* Many firms are allocating Increasing parts of their advertising budgets to banner advertising. Yet, for … Witryna21 lis 2024 · Cross-channel and synergy effects of direct mailing and display advertising}, author={Lisan Lesscher and Lara Lobschat and Peter C. Verhoef}, journal={International Journal of Research in Marketing}, year={2024} } Lisan Lesscher, Lara Lobschat, P. Verhoef; Published 21 November 2024;

http://www.wzieu.pl/zn/875/BrzozowskaWosMagdalena.pdf

Witryna1 gru 2024 · Lara Lobschat, Ernst C. Osinga, and Werner J. Reinartz. Journal of Marketing Research 2024 54: 6, 901-913 Download Citation. If you have the appropriate software installed, you can download article citation data to the citation manager of your choice. Simply select your manager software from the list below and click on download. crt who wrote itWitryna31 mar 2024 · Lobschat explains: “CDR is a set of shared values and norms guiding an organisation’s operations with respect to four main processes related to digital technology and data; the creation of technology and data capture, operation and decision making, inspection and impact assessment and refinement of the technology and data. ... buildpartnerships.comWitrynaLobschat name meaning available! Lobschat name numerology is 8 and here you can learn how to pronounce Lobschat, Lobschat origin and similar names to Lobschat … crt willimanticWitrynaLesscher, L., Lobschat, L., & Verhoef, P. (2024). Do Offline and Online Marketing Go Hand in Hand? Cross-channel and Synergy Effects of Direct Mailing and Display … build partition wallWitrynaLara Lobschat Assistant Professor of Marketing University of Groningen Faculty of Economics and Business, Department of Marketing Nettelbosje 2, 9747 AE Groningen, The Netherlands crt winghamWitryna1 gru 2024 · Many firms are allocating increasing parts of their advertising budgets to banner advertising. Yet, for firms that predominantly sell offline, existing research provides little guidance on online advertising decisions. In this study, the authors analyze the impact of banner advertising on consumers’ online and offline behavior across … build partitionsWitryna1 mar 2024 · Admittedly, to date, companies' efforts to alleviate adverse effects of technology use are voluntary. However, because of various public, competitive and … crt windows 10